In 2024, there are certain things you can’t get away from: The news, the weather, and Taylor Swift and in the world of business, there’s one more thing you can’t avoid any longer: Investing in a web app, mobile app… Continue reading

Hope is good. People need hope. But in the business world, hope alone is not enough, Businesses that wait around hoping for potential clients to find them are bound to be disappointed. To drive traffic to you, you need t… Continue reading

In today’s world, digital marketing drives all other forms of marketing. Its ability to quickly and easily target, test, and optimize campaigns is unsurpassed. As we head into the new year, ask yourself:… Continue reading

Could your WordPress website be at risk? WordPress is an open-source software/CMS anyone can use free of charge. It’s extremely popular and highly customizable, and its functionality can be enhanced through plugins and… Continue reading

Software development is complex and requires an extremely specialized skill set and one that must be driven by human beings. AI has an important role to play, as long as there is the right oversight. At Proleadsoft, bef… Continue reading

The buzz about Artificial Intelligence (or AI) is taking center stage in many conversations these days. Some view AI as a positive and innovative way to create content; many view it as a cause for concern; and most are j… Continue reading

At Proleadsoft, we are grateful for the success we have helped our valued clients achieve this past year, one that has continued to be complex for many businesses. As we head into 2023 amidst potential economic headwind… Continue reading

While the competition might be considering cutting marketing spend, now is actually the most opportune time to safeguard your business by making as many smart, strategic marketing moves as you can.… Continue reading

Google has now launched its "Helpful Content Update," which is an effort to ensure that when consumers do a search, the results they will be seeing are driven by content that is informative and valuable to them first and… Continue reading

Change is happening everywhere, and now is no time to stand idly by. While some are slashing their marketing budget, it's actually the perfect opportunity to double down on your own digital marketing efforts. Here a… Continue reading

Are you giving your all to your marketing efforts? Here are 5 things you can do to take your marketing to the next level. … Continue reading

When it comes to running a business, choosing the right payment partner is a major decision that can influence your bottom line. Here's a quick look at how payment processing works.… Continue reading

Proleadsoft can build the perfect custom software and app solution to answer the challenges that only your business faces. … Continue reading

We know that every dollar in your advertising budget counts. That's why we use a mixed bidding approach that combines the most effective bidding techniques for each unique situation to guarantee top-of-page positions, at… Continue reading

What is SEO and why do you need it? Simply put, Search Engine Optimization (SEO) is how the world discovers your website or business.… Continue reading

Employing these 5 systems will have your business set up for success!… Continue reading

When it comes to building mobile apps, there are two different approaches available to developers: Native or Mobile Web.… Continue reading

Taking a moment to analyze your business from top to bottom can ensure your software and digital marketing efforts aren't going to waste.… Continue reading

With the end of the year upon us, the time to set a course for 2021 is now. Here are 5 mistakes to avoid with your digital marketing in 2021.… Continue reading

Let's be honest - life as we know it has changed in ways unimaginable just a few short months ago. Businesses of all kinds are being affected and they must adapt. Here are three things you can do to not only survive, but… Continue reading

For a lot of people, SEO is a mystery. They wonder how search engines choose websites to show on top while neglecting others. For one single search query, search engines crawl about a million pages and bring out the most… Continue reading

We have compiled a few tips to help reinvigorate your company’s web presence and increase traffic and commerce.… Continue reading

Every customers' search for the perfect product can be broken down into four stages: Awareness, Evaluation, Comparison, and Purchase. Together, they make up the consumer buying cycle.… Continue reading

Welcome back to the Proleadsoft blog! Here we offer the best advice to maximize your business efforts in the world of software and web design and digital marketing. This week, we’ve rounded up our top 5 ways to reduce … Continue reading

This week, we’re taking a look at the advantages of mobile apps over websites.… Continue reading

Following these tips will have you well on your way to being discovered by more and more clients, with rich content optimized for their discovery.… Continue reading

The security of user data is paramount in today's digital world. This is especially true for companies providing software as a service (SaaS) or other cloud based services.… Continue reading